the designing for growth field book a step by step project guide

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The Designing For Growth Field Book

Author : Jeanne Liedtka
ISBN : 9780231537087
Genre : Business & Economics
File Size : 56. 32 MB
Format : PDF, Kindle
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In Designing for Growth: A Design Thinking Tool Kit for Managers (D4G), Jeanne Liedtka and Tim Ogilvie showed how design can boost innovation and drive growth. In this companion guide, also suitable as a stand-alone project workbook, the authors provide a step-by-step framework for applying the D4G toolkit and process to a particular project, systematically explaining how to address the four key questions of their design thinking approach. The field book maps the flow of the design process within the context of a specific project and reminds readers of key D4G takeaways as they work. The text helps readers identify an opportunity, draft a design brief, conduct research, establish design criteria, brainstorm, develop concepts, create napkin pitches, make prototypes, solicit feedback from stakeholders, and run learning launches. The workbook demystifies tools that have traditionally been the domain of designers—from direct observation to journey mapping, storytelling, and storyboarding—that power the design thinking process and help businesses align around a project to realize its full potential.

Designing For Growth

Author : Jeanne Liedtka
ISBN : 9780231158381
Genre : Business & Economics
File Size : 56. 18 MB
Format : PDF, Kindle
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Outlines the popular business trend through which abstract ideas are developed into practical applications for maximum growth, sharing coverage of its mindset, techniques and vocabulary to reveal how design thinking can address a range of problems and become a core component of successful business practice.

Solving Problems With Design Thinking

Author : Jeanne Liedtka
ISBN : 9780231163569
Genre : Business & Economics
File Size : 64. 50 MB
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Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can directly affect business results. Yet most managers lack a real sense of how to put this new approach to use for issues other than product development and sales growth. Solving Problems with Design Thinking details ten real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups such as MeYou Health; and government and social sector organizations including the City of Dublin and Denmark’s The Good Kitchen. Using design skills such as ethnography, visualization, storytelling, and experimentation, these managers produced innovative solutions to problems concerning strategy implementation, sales force support, internal process redesign, feeding the elderly, engaging citizens, and the trade show experience. Here they elaborate on the challenges they faced and the processes and tools they used, offering their personal perspectives and providing a clear path to implementation based on the principles and practices laid out in Jeanne Liedtka and Tim Ogilvie’s Designing for Growth: A Design Thinking Tool Kit for Managers.

Ten Types Of Innovation

Author : Larry Keeley
ISBN : 9781118571392
Genre : Business & Economics
File Size : 71. 96 MB
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Innovation principles to bring about meaningful and sustainable growth in your organization Using a list of more than 2,000 successful innovations, including Cirque du Soleil, early IBM mainframes, the Ford Model-T, and many more, the authors applied a proprietary algorithm and determined ten meaningful groupings—the Ten Types of Innovation—that provided insight into innovation. The Ten Types of Innovation explores these insights to diagnose patterns of innovation within industries, to identify innovation opportunities, and to evaluate how firms are performing against competitors. The framework has proven to be one of the most enduring and useful ways to start thinking about transformation. Details how you can use these innovation principles to bring about meaningful—and sustainable—growth within your organization Author Larry Keeley is a world renowned speaker, innovation consultant, and president and co-founder of Doblin, the innovation practice of Monitor Group; BusinessWeek named Keeley one of seven Innovation Gurus who are changing the field The Ten Types of Innovation concept has influenced thousands of executives and companies around the world since its discovery in 1998. The Ten Types of Innovation is the first book explaining how to implement it.

The Handbook Of Service Innovation

Author : Renu Agarwal
ISBN : 9781447165903
Genre : Technology & Engineering
File Size : 31. 22 MB
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Bringing together some of the world’s leading thinkers, academics and professionals to provide practitioners, students and academicians with comprehensive insights into implementing effective service innovation. This book presents service innovation holistically and systemically across various service areas, including health, education, tourism, hospitality, telecommunications, and retail. It addresses contemporary issues through conceptual and applied contributions across industry, academia, and government, providing insights for improved practice and policy making. Featuring cutting-edge research contributions, practical examples, implementations and a select number of case studies across several growth service industries, this book also includes examples of failed service innovation attempts in order to demonstrate a balanced view of the topic and to make clear the pitfalls to be avoided. Culminating in a suggested step-by-step guide to enable service organization’s managers to understand and implement the concepts of service innovation and manage its evolutionary processes effectively, this book will prove a valuable resource to a wide reaching audience including researchers, practitioners, managers, and students who aspire to create a deeper scientific foundation for service design and engineering, service experience and marketing, and service management and innovation. Includes endorsements from professionals in the field of service innovation.

Rotman On Design

Author : Paola Antonelli
ISBN : 9781442616202
Genre : Business & Economics
File Size : 90. 44 MB
Format : PDF, Kindle
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This collection features Rotman magazine's best articles on design thinking and business design. Insights are drawn from the people on the frontlines of bringing design into modern organizations, as well as from the leading academics who are teaching design thinking to a new generation of global leaders.

Career Anchors

Author : Edgar H. Schein
ISBN : 9781118429532
Genre : Business & Economics
File Size : 37. 81 MB
Format : PDF
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Lead your employees, clients, or students on a career path to success with the new third edition of Career Anchors. This edition features: Three user-friendly products that have been thoroughly updated and redesigned. An integration of the Career Anchors Self-Assessment with job/role analysis in one participant package. A more complete Facilitator's Guide that includes job/role analysis. A new, 4-point rating scale (in the previous edition the scale was 6-point). Updated scoring instructions. The Participant Workbook includes information about career development, a more complete description of the eight Career Anchors categories, and an interview section to help participants analyze their career history and determine their Career Anchor more precisely. The Workbook also includes a new section that enables participants to relate the Career Anchors to their current job and possible future jobs by providing an explaining how to create role maps of current job and conduct job/role analysis of possible future jobs. Order the Participant Workbook today and help your employees, clients, or students find workplace happiness and success.

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